Baxter of California

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Founded in 1965, Baxter of California has been a pioneer in men’s grooming and self-care products for over fifty years – from shaving solutions and styling gels to skincare essentials.

Baxter Finley moved from New York City to Los Angeles and soon after realised that the heat and sun were causing significant damage to his skin. Inspired by this experience, he promises to give men a daily grooming regimen through multi-award-winning brand Baxter of California's essential and luxurious products.

Don’t be fooled – Baxter of California grooming and skincare products may look simple and efficient, but their tried-and-tested, high-quality formulas get the job done perfectly. Made to slot effortlessly into your everyday routine, Baxter of California will help you make a statement.

Not only do their products protect and nourish your skin using antioxidants, herbal extracts, and vitamins, but Baxter of California has you sorted for both pre-shave and post-shave to prevent irritation and redness. What more could you ask for from a brand? Haircare? They’ve got that too! You can keep your hair healthy and stylish with their styling and shampoo products.

Discover industry-leader Baxter of California haircare and skincare products here at LOOKFANTASTIC, official stockists in Australia.

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