Natural hair care products are better for your hair and the environment, but all too often they're not good for your wallet. However, Noughty Haircare aims to change that by launching a range of high-performance hair care products made from 100% natural ingredients which are both affordable and environmentally friendly.
The brand set out to create products using only natural ingredients which were a match for traditional hair care formulas. To do this, they assembled a team of experts with more than 80 years of combined experience in product development science. Each expert is a leader in their field, such as Jennifer Hirsch who specialises in the chemistry of plants. This expertise allows them to create unique products formulated for specific hair types in the same way as a traditional haircare brand.
The result is a comprehensive range of products formulated for all hair types, including dry and frizzy, curly and wavy, weak and brittle, fine and limp and fragile, overworked hair. They also offer products formulated for colour treated hair and clarifying detox treatments. So no matter what hair type you have, you will find a suitable product in the Noughty Haircare range.
And because the brand only uses natural plant-derived ingredients during the manufacturing process, it doesn't have to test products or ingredients on animals to ensure they are safe. As a result, all individual products are certified as cruelty-free by PETA and are suitable for use by vegans and vegetarians.
The brand is also eliminating plastic from its packaging material and replacing it with a sugarcane derived product. The aim is to stop using plastic entirely by 2021, which will deliver incredible environmental benefits. Not just in terms of reduced CO2 emissions but also by reducing the amount of plastic which finds its way into the world's oceans.
So bring natural balance and peace of mind to your hair and check out our range of Noughty Haircare products today.