If you're looking to achieve fabulous locks, here's the secret sauce: the scalp. It's where the magic begins. From fighting off dryness and dandruff to setting the stage for hair growth, your scalp's the real MVP. So, before you dive into any hair routine, remember this: a happy scalp means happy hair. Treat it right, and your locks will thank you with volume, shine, and all-around gorgeousness.
Enter the VIRTUE Flourish range. The Flourish range uses the patented Alpha Keratin 60ku CLINICAL®, which is a blend of alpha and gamma keratins. Alpha keratins are large, spring-shaped proteins that repair damage, reduce breakage, and reinforce the strength of hair from the scalp. Gamma keratins are small, globular proteins that provide hair with elasticity and flexibility, helping to further reduce breakage and fall-out. Together they nourish the microbiome, enhance hair fibre survival and increase strength, thickness, and viability. Ready to take your routine the next level? Discover the full range...
VIRTUE® Flourish Shampoo for Thinning HairLet's talk Flourish® Shampoo—this isn't your average wash, it's like a rejuvenation ritual for your hair. Imagine having a shampoo that's not just about cleaning but also about giving your hair a power boost. The star of the show, Alpha Keratin 60ku CLINICAL®, is like a superhero for your hair—fixing damage and saying "nope" to breakage. Combine this with dynamic duo, alpha and gamma keratins, and your hair will be stronger than ever. But wait, there's more! Sodium Hyaluronate + Red Algae Extract step in with their "moisture shield" game. It's like a cosy blanket for your hair, making it plump and bouncy while still being flexible. And those Rice-based Humectants? They're like a hydrating potion that plumps up your hair without weighing it down.
VIRTUE® Flourish Conditioner for Thinning HairMeet the Flourish® Conditioner, where hair dreams become reality. This weightless conditioner provides optimal conditioning and hydration for thin or fine hair without weighing it down. The Alpha Keratin 60ku CLINICAL® teamed with Probiotic Ferment is like a party for your scalp, preventing irritation and supports cellular oxygen consumption.
VIRTUE® Flourish Mask for Thinning HairNext up, Flourish® Mask—the ultimate hydration haven for your hair. Alpha Keratin 60ku CLINICAL® is back in action, this time teaming up with Biomimetic Tetrapeptide and Red Clover Flower Extract. It's like a magic trio, giving your hair follicles a pep talk for growth. Combine this with Fructooligosaccharides and Beet Root Extract, giving your hair all the hydration without the heaviness.
VIRTUE® Flourish Density BoosterGrowing hair is just the beginning. How we care for that new hair helps determine whether it survives. Density Booster cleanses, purifies, and enriches the scalp, creating fertile ground for new healthy growth. As each new hair emerges, it’s nourished and strengthened, reducing the rate of breakage and helping hair grow to maturity.
VIRTUE Flourish and Manta BrushTake your scalp routine to the next level with the revolutionary Manta brush. Uniquely designed for fragile hair, it bends and moulds to the shape of your hand and scalp, creating less tension on each strand. Its flexible bristles gently massage the scalp and glide seamlessly through the hair, minimising breakage and restoring a youthful, silky shine.
A well-cared-for scalp paves the way for robust growth, strong strands, and an overall stunning mane. It's the ultimate act of self-care for your hair journey. After all, a healthy scalp isn't just a foundation—it's the catalyst for the radiant, confident you. Discover the full Flourish range now.
